We heard you loud and clear at our September Strategic Planning Forum. Forum participants stated they wanted more mentorship opportunities to learn both from seasoned professionals and from their peers at their particular levels. In response, AWC Seattle is pleased to announce a new benefit for our members: Affinity Groups. This peer-mentoring program will provide [...]
If you’re a freelancer, sign up for Freelance February through National AWC’s Webinar Series. Four programs focus on freelancing — sign up for all sessions and save $30! Feb. 7 Session 1 Top 10 Traits of a Successful Freelancer: Have What It Takes? Feb. 14 Session 2 Learn to Love Research: Market Research Tactics on a Freelancer’s [...]
Lorraine Howell, Holiday Auction Chair, recaps our annual December event, where a wonderful time was had by all: Congratulations to AWC members and supporters for another successful holiday event and scholarship fund-raiser! The evening began with the silent auction, where attendees bid on a terrific array of baskets, art, event tickets and consumable treats. Following [...]
At AWC Seattle’s Oct. 19 luncheon, Maria Ross, founder and chief strategist of Red Slice LLC, presented “The 7 Deadly Sins of Branding: How to Avoid Eternal Stagnation.” Her presentation touched on branding pitfalls, such as trying to be all things to all people and not accurately reflecting what your brand claims to be. The [...]
September’s Future Planning Forum brought together nearly 40 AWC members and interested colleagues to discuss where the association should focus its programs and what participants needed to become and remain members. The discussion was lively and the answers varied, but when analyzed, the responses fell in two categories. What do we most value? Building relationships [...]